Marketing Operations Manager

Philadelphia, Pennsylvania, United States Full-time

Do you want to join a fast-growing, profitable tech company that has moved beyond start-up to become a recognized leader in our space? Wodify is on the cutting edge of gym management software with products empowering gyms, members, and coaches around the globe. Connecting the world to the future of fitness is the vision pushing us to cultivate beautiful yet simple software experiences with our product suite. To date, we’ve connected two million people and 5,000 gyms in 90 countries.

The Marketing Operations Manager works closely with the CMO and is primarily responsible for executing, measuring, and improving Wodify’s various marketing activities. This role will help in developing our overall marketing strategy and achieving department and company level goals. You will be in close communication with other members of the marketing team and other departments to coordinate projects and will be responsible for managing deliverable deadlines and budgets.

 

A Day in the Life:

  • Manage our paid marketing channels, including Facebook, podcasts, Google Adwords, etc.
  • Develop and manage partnership programs and influencer relationships
  • Use marketing automation tools to improve each stage of our sales funnel, including prospect email nurture campaigns, designing workflows with our sales team, and measuring the effectiveness of different pieces of content
  • Assist in research projects to identify new market segments and developing go-to-market plans
  • Work with the sales team to identify and execute new marketing opportunities
  • Collect/organize data and communicate results of different marketing initiatives, including working to build a clear attribution model

Knowledge, Skills & Abilities:

  • 3-5 years of experience in digital, content, and/or SaaS marketing
  • Experience using marketing tech/ad platforms (Facebook advertising, Google ads, Pardot, Hubspot, etc.)
  • Experience managing relationships with external agencies and partners
  • Proficient in analyzing and reporting data related to marketing activities
  • Excellent organization, prioritization, and project management
  • Strong writing skills
  • Excellent interpersonal skills
  • Ability to give others direction and feedback
  • Ability to quickly learn new technologies
  • Interest in fitness and CrossFit

Education & Training:

  • Bachelor's degree

Benefits:

  • Competitive salary and equity plan
  • Medical, Vision and Dental Insurance plus company-paid disability and life insurance
  • 401(k) plan and FSA
  • Generous PTO and Holiday Calendar
  • Team, social and philanthropy events
  • Weekly healthy meal delivery, subsidized by the company
  • Gym reimbursement and commuter benefits
  • Beautiful office fully stocked with coffee, snacks, and wine & cocktails on tap

Application Process:

  • Fill out the online application form
  • Complete a 30 minute phone interview
  • Come to our office for in person interviews with the team (skills and values)
  • If we think you're a fit, we'll make an offer

 

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